Does Sting unequivocally need a money? That was a initial doubt when we noticed a new promotional video for a Fiat 124 Spider. The Fiat 124 Spider Abarth steals a uncover alongside Sting Shaggy in a central song video for their new track, “Gotta Get Back My Baby” – a latest single, co-produced by Teflon (Wyclef Jean, Fat Joe, Ruff Ryders) and Martin Kierszenbaum (Sting, Mylène Farmer, Lady Gaga), off their album, 44/876, that has spent 17 weeks atop a Billboard Reggae chart.
The video is a throw-back to a Miami Vice days. The video has Sting and Shaggy as dual Miami detectives who remonstrate their “Cap’n” that they’re “going to need a Spider” – definition his cherished Fiat 124 Spider Abarth – as partial of their South Beach stake-out for “the many dangerous lady in a country.”
Fiat is compelling a video and a whole craving seems a bit contrived, though we are large fans of a Spider, so because not? “We continue to essay for a astonishing in a selling efforts opposite all FCA brands, and positively here, a FIAT brand’s fun-spirited celebrity gives us a event to be only a small bit some-more brave and witty in a proceed with a song partners,” pronounced Olivier Francois, Chief Marketing Officer and Head of a FIAT Brand, FCA. “The Fiat 124 Spider Abarth is impossibly respected to play a purpose of side-kick to such mythological and brazen artists as Sting and Shaggy in their latest song video.”
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