UPDATED: 5/22/18 3:59 pm ET – adds statement
Jeff Bracken, who has led Lexus’ U.S. operations given 2013, is timid after 40 years with Toyota, and will be succeeded by David Christ, Lexus’ clamp boss of sales operations.
Bracken will sojourn with Lexus as an executive confidant until Aug. 1.
Christ assimilated Toyota in 1994 and has hold several positions during informal sales offices for Toyota Motor Sales, as good as positions in distribution, patron influence and financial services. He was clamp boss of sales and dealership growth during Toyota Division until a commencement of this year, when he traded jobs with his Lexus counterpart, Andrew Gilleland, and became a tip emissary to Bracken.
In his new purpose as clamp boss and ubiquitous manager, Christ will manage all of Lexus’ U.S. automotive operations, including sales, marketing, patron use and play operations, stating to Bill Fay, comparison clamp boss of automotive operations.
Among his large hurdles will be a launch of a UX subcompact crossover, nearing after this year. Lexus sees a car as vicious to attracting younger buyers to a code in a face of foe from lower-priced entry-level vehicles from German brands.
“This is a extensive event for me to be a partial of a Lexus code into a fourth decade,” Christ pronounced in an e-mailed statement. “All of us during Lexus constantly plea a approach we consider and that’s apparent in a new sparkling products like a LC 500 sports coupe, LS 500 flagship sedan, and a arriving ES 350 oppulance sedan.
“I’m looking brazen to stability that mindset so we can rise even improved oppulance vehicles, as good as operative with a 240 dealers to emanate extraordinary practice for a guests. Lexus has a splendid destiny and I’m vehement to be a partial of it.”